Last week the TK PR team left the office and took to the road to deliver Thai food to journalists and media contacts courtesy of our new client, authentic Thai restaurant chain, Chaophraya.
Day One
The first stop was Manchester where Account Manager, Samara and our PR Intern, Richard delivered delicious Thai treats to lots of happy media.
Visiting Capital FM, XFM, Real Radio XS, KEY 103 and Urban Life at lunchtime couldn’t have been more perfectly timed – the journalists, presenters and producers we met were like children in a sweet shop as we arrived with a selection of goodies.
The mouth watering dishes were chosen from Chaophraya’s brand new lunch menu and delivered in sample boxes designed by our very own Paul in the TK Studio.
The samples went down a treat and they were enjoyed by all, with tweets from Urban and Capital FM and XFM flowing in with praise for the eaterie. The day was a huge success and it was fantastic to meet the Manchester media.
Day Two
The second day of media drops was another overwhelming success, this time at Chaophraya Leeds, the chain’s flagship restaurant! Samara and Turn Key’s newest recruit, Senior Account Exec, Gina spent the day zooming around in Samara’s ever so stylish convertible Beatle. This time we spent the day delivering Thai treats our friends and contacts on the Leeds media circuit.
Armed with sample boxes filled with Pad Thai, Prawn Toast, Barbeque Spare Ribs and Papaya Salad, our first stop was Capital FM where Hirsty and the Breakfast team got stuck into three courses of oriental delights (as this Twitter image from them shows!)
Following on from this we paid visits to the Yorkshire Business Insider, TheBusinessDesk.com, the Yorkshire Evening Post, BBC Radio Leeds, Radio Aire and Magic FM. The reaction was fantastic as teams welcomed the deliveries and tweeted their delight at the delicious dishes. Many of our journalist friends are now eager to visit the restaurant itself to enjoy the full Chaophraya experience and we look forward to welcoming them!
We were even lucky enough to try the new lunch menu ourselves and definitely give it five out of five! Aroi Mak (very delicious!)