Senior Designer Phill Smith loves… this amazing animation
We love this. A perfect example of when designers are let loose!
The only brief was to end on the company logo. Brilliant brief.
The pink jelly/digital characters are well designed and bring humour to what is a very slick and contemporary ident. They capture the motion perfectly as each poor guy is piped around well rendered clear tubes.
See the full 40 second animation here
from on .