Last month, Charlotte Oldroyd, mother of two and founder of Cootchie-coo.com approached us to help with the PR around the launch of her new childrenswear boutique in the Victoria Quarter .
The online boutique, which stocks designer brands from across the world, including Bonnie Baby , No Added Sugar and Beauty & The Bib really took off and following its success, Charlotte decided to open a shop in the heart of Leeds.
With just a week between Charlotte being handed the keys and opening the shop to the public, time was of the essence!
We quickly got to work on creating a ‘buzz’ online around the opening through Cootchie-Coo’s social media channels. We posted videos of the shop under construction, snapped the joiners (hard) at work and teased other pictures all to build up anticipation around the exciting new launch!
Ongoing PR around the launch is underway with an official VIP media launch event being held in May – watch this space!
Head over to , or – to join the community!
