A Cootchie-Cute event

Last week saw the launch event for one of our newest (and cutest!) PR clients, Cootchie-Coo , an adorably chic childrenswear boutique situated in Leeds’ decadent Victoria Quarter.

Our PR team was tasked with managing the event, inviting key media and the region’s favourite mummy bloggers, whilst ensuring the evening ran to schedule and champagne glasses were filled! With some gorgeous nibbles supplied by in hand, guests were encouraged to wet their appetites for the store, spending some time browsing the beautiful designer ranges including a bespoke collection of christening garments created by the region’s favourite wedding dress designer, Anita Massarella . Guests were also shown around the boutique’s unique children’s photography studio, which is managed by Joseph Photography.

As no event is complete without a celebrity or two, Emmerdale stars Kelli Hollis and Natalie Robb also stopped by to show their support for the store, as well as Apprentice finalist and new mum, Claire Young.

As guests left with a balloon and cupcake, it was clear to see the evening was a great success, uncovering Cootchie-Coo as one of the city’s newest hidden gems on the independent retail scene.

You can keep up with all things Cootchie-Coo by liking the boutique on or following the store on . You can also view the full gallery of from the official launch event.